WELCOME
to my Blog
WELCOME
to my Blog
Taking Inspired Action - Personal Blog
By Gemma Heard
Hey, I’m Gem—mum, mentor, and fierce advocate for female founders. I live by the beautiful Cornish coast with my son, balancing life as a business owner, carer for my dad who has Alzheimer’s, and managing my ADHD. It’s a full-on life, but one I’ve built on my own terms—and that’s exactly what I want to help you do.
This blog is a space where I share my journey, the ups and downs of running multiple businesses, and how I’ve learned to create financial freedom while juggling everything life throws at me. If you’re a female founder looking to step into your power and build wealth on your terms, you’re in the right place.
I’ll be sharing real stories, practical tips, and strategies that have helped me thrive in business and life. From mastering your money, unlocking your potential, to staying resilient through the chaos—we’ll cover it all, together.
So grab a cuppa, settle in, and join me on this wild, beautiful journey to financial empowerment.
Here’s to creating wealth, freedom, and a life you love
Teach Tools Every VA Needs
If you run a website, chances are you already have a blog. And if you don’t, maybe you should start one. A blog can boost your brand awareness, increase conversions, and improve customer service.
Blogs help you connect with your audience on a more personal level and allow them to interact with you in an individual capacity. Blogging also helps to present viewers with fresh content regularly.
“Not only are bloggers suckers for the remarkable, so are the people who read blogs .”
- Seth Godin
1. Drive traffic to your website
With the right blog, you can drive traffic to your site consistently. A blog is also a great way to generate sales. If people visit your blog and sign up for your email newsletter or download a resource that you’ve put out there, they become potential customers or clients of your business. Blogs are a great way to get people engaged with your brand.
2. Convert traffic into leads
Blogging helps your website to be more than just a place for people to visit. It gives them the opportunity to interact with your business in a way that isn’t possible through other forms of content on your website. By blogging, you have the ability to help drive traffic back to your website and convert that traffic into leads. For example, if you blog about an important industry event and share it on Facebook and Twitter, you can expect a boost in new signups to your email list or visitors to your website.
3. Become an authority
Blogs are a great addition to your site as they give you the ability to create authoritative content. They also help you establish credibility and become an expert in your field. Moreover, they provide you with an opportunity to build an audience that will help push your company’s brand recognition.